Looking to build your social media marketing skills to grow your business? At Squarestar Digital we offer bespoke social media training across Essex and Suffolk for one-to-one sessions, corporate events and group workshops. Our flexible training services can be provided in-person or virtually and are hosted by one of our social media marketing experts – Chris Bulman and Rebecca Gilchrist. Giving you the latest trends, skills and knowledge that is tailored to your brand and audience, so you can get the most from your social media strategy.
Why choose Squarestar Digital for social media training?
We want to help you get more from your social media marketing to save you wasting time on tactics that don’t work. In our social media training session, you will learn exactly what your business needs to do. Whether you want to bring social media in-house, improve your following, engagement and enquiries, use platform data to reach the right audience, keep up with social media changes, upskill your social team or fix posts that aren’t performing, we’ll give you practical skills and a clear plan you can put into action straight away.
Our social media training sessions can help you:
Get LinkedIn working properly for your business
FIND and build your audience using Facebook and Instagram’s data
Run effective social media advertising campaigns
Learn how Tiktok works, including how to go viral
How much does our social media training cost
From £395 for a bespoke training session with a senior social media marketing director
From £295 for a bespoke Instagram training session with a senior social media marketer
What our social media training customers have to say
“An amazing session from start to finish. Lauren was extremely helpful and informative. The session has helped a lot and I have gained some very useful knowledge, thank you again! Would definitely recommend to others.”
Nicole Berris
Introducing
Our Social Media Trainers
If you need to know more about social media for your business, Chris has been a training marketer and business owner on social media for years and has delivered hundreds of training sessions for small businesses, international brands, councils and police forces. His sessions are practical and tailored to your goals, covering both paid and organic social, and they leave your team knowing exactly what to do next.
He’s backed by Rebecca, our superstar content creator and social media writer, who joined Square Star Digital in 2021. Giving you a strong social media training team who leave your team with confidence in running your own paid and organic social after every session.
Learn how to get your business rocketing on social media with LinkedIn, Facebook, Instagram or Tiktok training, delivered as a structured course to help teams expand their skills. Refresher training is useful too, because social media changes quickly. On anything from strategy, to what to post and how, to in-depth advertising.
Director
Chris is one of our champion tea-drinking directors and specialises in social media advertising and training. If you need to know about social advertising and how to make it successful: he’s your man! Social media training is Chris’s main expertise, having delivered hundreds of training sessions for organisations of all sizes, including local businesses, international brands, councils and police forces. His training work has even been recognised with an award from the UK’s leading Coaching Association.
Senior Social Media Marketer
Meet the lovely Rebecca, our social media superstar! She provides bespoke training on social media strategy, content creation and social media copy writing to help businesses boost their presence across major platforms. Such as Linkedin, Facebook, Instagram, and Tiktok. She always seems to get the best client feedback and is a truly valuable member of our social training team.
Train you or your team on social media now
“Thanks Susie for a great social media training session. It was very insightful and full of great tips on improving social media marketing.”
Kerry Elizabeth
“A huge thank you to Susie, I learnt more from you in 10 minutes than I would have been able to teach myself in months! I’m looking forward to spending more time learning from you soon!x”
Amy burns
“We spent a morning with Chris learning all things LinkedIn. Chris was knowledgeable, professional and experienced. He had reviewed our social media accounts in advance which was fantastic as he was able to give us relevant tips and tricks. More than anything, Chris was highly engaging. The two hours flew by and we left energised and ready to get stuck in! Thanks Chris, I would highly recommend you to anyone looking for social media training.”
Rachel Ward
Training for all Social Media business channels
Facebook training for business
Facebook is historically the biggest converter of sales. It's the place where people will check out your reviews and it's the most powerful platform for consumer data, including Facebook data for creating content that matches your business objectives. Training is tailored specifically to you and your business objectives. It also covers writing better posts to improve engagement on Facebook.
Instagram training for business
It's fast moving and it's all about the images and videos: learn how to harness the power of Instagram for your business by building social media content that is visually strong and consistent with your brand voice, and turn double tappers into customers and clients. Clear messaging helps your Instagram posts connect with your target audience.
Instagram advertising training
Instagram advertising is essential for anyone who wants to get instagram traffic to their website, ecommerce and service led industries can get excellent results with good Instagram advertising.
LinkedIn training
Many businesses underuse LinkedIn but optimising your profiles and making the most of its features can help drive valuable traffic to your website, allow you to engage with the decision makers you would love to talk to, and help your team use their own accounts professionally to support the business.With the right support, employee activity on LinkedIn can strengthen visibility and advocacy for the brand, and a structured employee advocacy programme can turn staff into brand ambassadors.
Facebook advertising training
Cost per click is low when you get Facebook advertising right and it's still a lead platform for traffic. From boost post to in-depth advertising. Our experts can guide your business in setting up your Facebook ads to target the right audience and advise on strategy. Ensuring you get impactful engagement results and growth in potential customers.
LinkedIn advertising training
Use LinkedIn advertising to find the audience most interested in what you're offering. Drive the right sort of traffic to your website, grow your following or engage with you or your business more personally. With our expert social media training, you can improve your Linkedin advertising engagement and reach the right audience.
Upskill your team with Social Media Marketing Course and Training
As a marketing medium, the social media landscape is constantly evolving. This introduction explains how training helps teams stay current in a fast-changing online environment, from social media trends to new platform updates.
As a result, it’s important that marketers and businesses alike understand the importance of measuring the right metrics and performance, not just maintaining a presence, so their social media platforms can be assessed for success and improved effectively.
Social media marketing training with the experts at Squarestar Digital will enable you to develop and refine your skills, helping to ensure your social media strategy and content is always up to scratch.
Hands-on, role-based training uses practical exercises built around real-life scenarios to build confidence and help teams implement what they learn.
Clear social media policies are essential for guiding employee behavior and helping teams use social media appropriately.
Why should you invest in social media marketing training?
1. Understand how to measure social media success
Measuring the success of your social media platforms starts with a clear plan, and SMART objectives are essential for effective social media strategies because setting SMART objectives improves strategy effectiveness.
Having access to the right tools, skills, knowledge and expertise can enable your social media to become turbo charged, especially when you understand the difference between followers, reach, and impressions, know that social media metrics include followers, reach, and impressions, and track engagement rate to measure success.
2. Boost your social media marketing marketing strategy & communications
Effective social media management can ensure you’re always communicating with key decision makers, engaging with your target demographic, identifying influencers, and building brand awareness.
Social media should complement the rest of your marketing activity.
It should slot in like a piece of a jigsaw, helping to build the bigger picture whilst strengthening and enhancing your marketing outreach. But this isn’t always straight forward.
3. Be able to make data-driven decisions
Social media marketing training can offer you and your team the chance to fully understand how to obtain maximum results for your business.
Make data-driven decisions, gain clarity on what kind of content is working, monitor social media activity, and use channel-native reporting for accurate performance analysis and to improve performance over time.
Social media marketing training will enable you to achieve this in-house.
What does social media marketing training cover?
From the initial basics through to tactical and strategic skills, our social media marketing training helps teams complete both foundational and advanced social media skills to make your social media presence a success.
Topics we cover include:
- Social media audits
- Building your social media personality
- Collating a social media strategy, including a clear content strategy and defined content pillars
- Creative content for different channels and audiences
- Competitor reviews
- How to build an advertising campaign
- Understanding social media analytics, including metrics such as followers, reach and impressions
- LinkedIn training
- Legal and regulatory compliance, privacy protocols, and crisis management
- Phishing, social-engineering awareness, and wider cybersecurity for account protection
- Post-course support for delegates
Why use Squarestar Digital for your social media marketing training?
Fully bespoke social media training to fit your business
We understand that every business is different – consequently, social media training should never be a one size fits all approach.
After all, our experience spans different organisation types and a wide range of industry needs, from a veterinary practice to an investment company.
This is why our social media marketing training is bespoke and adapted to suit your specific needs and requirements, whether that means tailoring content to your services, wider sector goals, or a half day session versus a fuller programme.
This is why our social media marketing training is bespoke and adapted to suit your specific needs and requirements, whether that means tailoring content to your services, wider sector goals, or a half day session versus a fuller programme.
Award-Winning Social Media Marketing Training is available to book
Get in touch today to find out more about our social media marketing training and lean the skills that your business needs.
